AFFIRM REBRAND

Despite being 8 years old, Affirm was a brand without a real brand. So we developed one from the ground up and released their first, comprehensive, brand book.

HOW IT WORKS

Working with the talents at Bokeh, we helped people understand what it means to buy now, and pay over time.

Affirm Creative Credits
Sam Brown | Creative Director, Brand
Helen Bedell | Director, Marketing