FASTEST  FRIEND  YOU'LL  EVER  MAKE
BRIEF:  Inspire people to adopt a retired greyhound dog
MEDIA:  Billboards & posters

Many greyhounds are forced to retire from dog racing at only four years old and worse still, are then put down. Yet these dogs are one of the least aggressive, most affectionate dog breeds you could choose as a pet.  So adopt a retired greyhound. The might just be the fastest friend you’ll ever make. 

CAR  REAR  WINDOW  STICKERS
Nothing makes you smile more quickly that a wagging tail.  Luckily it rains a lot in Wellington, New Zealand. That means a lot of smiles!

RADIO
For a racing dog, Greyhounds are surprisingly lazy. Give them a warm, sunny spot or comfy couch and they couldn't be more content.

EVERYONE  DESERVES  A  HAPPY  ENDING
BRIEF:  Inspire people to adopt a retired greyhound
MEDIA:  OOH Paste ups & posters

Humans aren’t alone in hoping for fairytale happy endings. How many fairy tale endings can you find in the below?
Hint - there are 17.